Our external advisory board, this year consisting of 24 experts from 20 leading global research organizations.

December 22, 2017

10 Things Every Ecommerce Website Must Have

Effective eCommerce websites are ones that establish trust with users and move them seamlessly from browsing to checkout. However, finding the right formula for generating a steady flow of sales is a major hurdle for most merchants. The online shopping experience should closely mirror that of being in-store. Users should have easy access to things […]

December 22, 2017

10 Biggest mistakes Startups Make

Thanks to the success of startups like Facebook, Instagram and WhatsApp, packs of tech savvy 20 and 30 somethings have been bitten by the entrepreneur bug. However, over 75% of them will fail. Inspired by fantasies of venture capital and fat bank accounts, Apple’s App Store, for example, receives over 26,000 submission per week. This […]

December 22, 2017

Website Maintenance: 5 Essential post launch tasks

So, you launched a spanking new website. Now what? You surely invested valuable time and money into hunting down a worthy design shop, working with them to craft a perfect set of design mock-ups and devoured your fingernails while your site was in development. Now you can sit back and relax, right? Not so fast. […]

December 22, 2017

Responsive Website. What, why and how.

Several years ago, the only way to ensure your website was compatible with the latest devices, was to create multiple independent versions. This costly and time consuming process involved designing and developing separate instances of your site for each device type. However, with new device types and screen sizes popping up every day, it became […]

December 22, 2017

Why 2018 is the year to Build a Mobile Website

Recent studies show that mobile website traffic has grown to capture nearly 25% of the market and has doubled in the past year. Consumers purchased 1-billion smartphones and 70-million tablets in 2017 alone. These figures align proportionally to spikes in mobile traffic, thus proving that the age of mobile is here and now.   This […]

Enabling professional communications for start ups
November 30, 2017

Enabling professional communications for start ups

THE PROBLEM Most startups either start with a low budget so they cant afford the hustle of having their own custom email. Also we understand that having a google email (company@gmail.com) also enables you to have free auxiliary services like cloud services, documents etc. The problem comes about when you send emails to your clients, […]